{"id":157638,"date":"2025-08-19T12:29:45","date_gmt":"2025-08-19T10:29:45","guid":{"rendered":"https:\/\/komunikacijskilaboratorij.com\/crh-grand-opening-event-porsche-digital-croatia\/"},"modified":"2025-10-30T17:07:08","modified_gmt":"2025-10-30T16:07:08","slug":"crh-grand-opening-event-porsche-digital-croatia","status":"publish","type":"post","link":"https:\/\/komunikacijskilaboratorij.com\/en\/crh-grand-opening-event-porsche-digital-croatia\/","title":{"rendered":"CRH Grand Opening Event \u2013 Porsche Digital Croatia"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;100&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; back_color=&#8221;color-nhtu&#8221; back_image=&#8221;156924&#8243; back_image_auto=&#8221;yes&#8221; overlay_alpha=&#8221;40&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; enable_bottom_divider=&#8221;default&#8221; bottom_divider=&#8221;gradient&#8221; shape_bottom_h_use_pixel=&#8221;true&#8221; shape_bottom_height_percent=&#8221;100&#8243; shape_bottom_color=&#8221;color-jevc&#8221; shape_bottom_opacity=&#8221;30&#8243; shape_bottom_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;387588&#8243; back_color_type=&#8221;uncode-palette&#8221; shape_bottom_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; style=&#8221;dark&#8221; font_family=&#8221;font-136269&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;196706&#8243;][vc_custom_heading auto_text=&#8221;yes&#8221; heading_semantic=&#8221;h1&#8243; text_font=&#8221;font-955596&#8243; text_size=&#8221;fontsize-445851&#8243; uncode_shortcode_id=&#8221;213869&#8243; el_class=&#8221;mali-shadow&#8221;][\/vc_custom_heading][vc_empty_space empty_h=&#8221;0&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;100&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_height_use_pixel=&#8221;&#8221; uncode_shortcode_id=&#8221;282890&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; font_family=&#8221;font-136269&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; column_width_pixel=&#8221;800&#8243; uncode_shortcode_id=&#8221;616297&#8243;][vc_custom_heading text_font=&#8221;font-955596&#8243; text_size=&#8221;fontsize-155944&#8243; uncode_shortcode_id=&#8221;454540&#8243; el_class=&#8221;mali-shadow&#8221;]<em>Three Cities, One Experience \u2013 The Premium Launch of Porsche Customer Relations Hubs <\/em>[\/vc_custom_heading][vc_column_text text_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;130485&#8243; el_class=&#8221;ispravan-font&#8221;]When a premium brand such as Porsche Digital opens three strategically important customer support locations across Europe, every detail must align perfectly. <\/p>\n<p>As an agency, we designed and organised the opening of the new Porsche Customer Relations Hub in Zagreb, simultaneously with Berlin and Barcelona via streaming. The goal was to create an experience that reflected Porsche\u2019s core values. Precision, innovation, and premium customer service across three different European cities. <\/p>\n<p>The project unfolded simultaneously in all three cities, with the Komunikacijski laboratorij team fully responsible for the Zagreb event \u2013 from creative concept development, cross-location streaming, logistics, and protocol, to on-site coordination and PR support.[\/vc_column_text][vc_gallery el_id=&#8221;gallery-140063&#8243; type=&#8221;carousel&#8221; medias=&#8221;157634,157635,157636&#8243; carousel_lg=&#8221;1&#8243; carousel_md=&#8221;1&#8243; carousel_sm=&#8221;1&#8243; gutter_size=&#8221;3&#8243; carousel_interval=&#8221;0&#8243; carousel_navspeed=&#8221;400&#8243; carousel_nav=&#8221;yes&#8221; carousel_dots=&#8221;yes&#8221; carousel_dots_mobile=&#8221;yes&#8221; stage_padding=&#8221;0&#8243; single_overlay_opacity=&#8221;50&#8243; single_padding=&#8221;2&#8243; uncode_shortcode_id=&#8221;671803&#8243;][vc_column_text text_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;925836&#8243; el_class=&#8221;ispravan-font&#8221;]The opening took place at the Porsche Digital Croatia offices in Zagreb, attended by key representatives from Porsche Digital and Porsche AG. The event was envisioned as a combination of business presentation and exclusive brand experience, focused on the customer perspective and Porsche\u2019s digital future. <\/p>\n<p>Special attention was given to storytelling through captivating, interactive scenography, speeches, visual design, and media content. <\/p>\n<p>Local authenticity was embedded in every detail \u2013 from the choice of venue and catering to guest selection \u2013 all carrying the unmistakable Porsche DNA. <\/p>\n<p>The Zagreb event mirrored the tone and atmosphere of the parallel openings in Berlin and Barcelona, with thoughtful adaptations for the local market and audience. Following the formal part, guests enjoyed networking in a relaxed yet sophisticated setting.[\/vc_column_text][vc_button size=&#8221;btn-lg&#8221; radius=&#8221;btn-circle&#8221; custom_typo=&#8221;yes&#8221; font_family=&#8221;font-955596&#8243; font_weight=&#8221;700&#8243; letter_spacing=&#8221;fontspace-781688&#8243; border_width=&#8221;0&#8243; icon_position=&#8221;right&#8221; scale_mobile=&#8221;no&#8221; icon=&#8221;fa fa-arrow-right4&#8243; uncode_shortcode_id=&#8221;979767&#8243; link=&#8221;url:https%3A%2F%2Fkomunikacijskilaboratorij.com%2Fen%2Fcontact%2F|title:Contact|&#8221;]We create events that are remembered. Get in touch \u2014 let\u2019s tell your story together.[\/vc_button][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_height_percent=&#8221;100&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; back_color=&#8221;color-nhtu&#8221; back_image=&#8221;156924&#8243; back_image_auto=&#8221;yes&#8221; overlay_alpha=&#8221;40&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; enable_bottom_divider=&#8221;default&#8221; bottom_divider=&#8221;gradient&#8221; shape_bottom_h_use_pixel=&#8221;true&#8221; shape_bottom_height_percent=&#8221;100&#8243; shape_bottom_color=&#8221;color-jevc&#8221; shape_bottom_opacity=&#8221;30&#8243; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":156924,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[85],"tags":[],"class_list":["post-157638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"_links":{"self":[{"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/posts\/157638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/comments?post=157638"}],"version-history":[{"count":3,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/posts\/157638\/revisions"}],"predecessor-version":[{"id":157641,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/posts\/157638\/revisions\/157641"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/media\/156924"}],"wp:attachment":[{"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/media?parent=157638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/categories?post=157638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/komunikacijskilaboratorij.com\/en\/wp-json\/wp\/v2\/tags?post=157638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}